START-A-BIZ: Shaping Your Business (setting goals)

When you start a business, you’re making a commitment to something outside of yourself, an alter-ego of sorts. Now there are two of you: You, and your business. The question is, what do you want from this relationship, and how do you want your business to impact you? (Not to mention, your family, your finances, your lifestyle, and your overall career.)

In this session we’ll explore how to keep you in the driver’s seat from the beginning, so your business doesn’t become the 800 lb. gorilla in your life. Topics include:

-Evaluating personal, financial, family and career goals related to your business idea

-Identifying the best form for your business: sole proprietor, partnership, LLC, etc.

-Deciding the business lifespan – Is this a long-term business to be passed on to family members? An interim business to help you make the leap to another level in your career? An intermittent business that provides income now and then? A lifestyle business that lets you achieve other goals, such as travel or working from home?

After the 2-hour session, stay on for the one-hour lab (included in the session price) to work on your own business planning process. Bring your laptop or notebook – we’ll supply the coffee and wifi!